Thu, 28 Mar

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London South Bank University

A BEGINNER’S GUIDE TO MARKETING YOUR BUSINESS

This half day fun, practical and engaging workshop is the perfect introduction for entrepreneurs keen to master the basics of marketing.

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A BEGINNER’S GUIDE TO MARKETING YOUR BUSINESS

Time & Location

28 Mar 2019, 09:30 – 13:30

London South Bank University, 90 London Rd, London SE1 6LN, UK

About The Event

A BEGINNER’S GUIDE TO MARKETING YOUR BUSINESS

This half day fun, practical and engaging workshop is the perfect introduction for entrepreneurs keen to master the basics of marketing.

You’ll learn how to identify your perfect customer, harness the power of social media and reach your target market.

What is marketing and why is it important?

Marketing strategy and return on investment

Who are your clients and what are they looking for? How do you add value? What problems do you solve?

Using content and social media to engage with ideal clients

Creating the “Zero Moment of Truth” for your prospects

Action plan – putting what you’ve learned into practice

Experienced marketing consultant Lindsey Newman-Wood specialises in working with small businesses to help them get the most from their marketing. Her background includes senior marketing roles with SMEs and large businesses looking after marketing budgets up to £1m. Lindsey is Chartered Institute of Marketing qualified.

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