Thu, 01 Nov

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London South Bank University

How to Take Your First Steps in Email Marketing

There are so many digital marketing tools available to today’s businesses; it would be easy to get lost in understanding and implementing them all. So, why not start with the one social media platform that often gets overlooked, but is the glue that can join all your online marketing efforts into on

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How to Take Your First Steps in Email Marketing

Time & Location

01 Nov 2018, 09:30 – 13:30

London South Bank University , 103 Borough Rd, Room - BR- 337 London SE1 0AA, UK

About The Event

There are so many digital marketing tools available to today’s businesses; it would be easy to get lost in understanding and implementing them all. So, why not start with the one social media platform that often gets overlooked, but is the glue that can join all your online marketing efforts into one Email.

In this session, you will:

Discover the fundamental best practices of email marketing

Understand why email is an essential digital tool that all small businesses should be using

Know how email can end the ‘spray and pray’ approach to marketing

Understand the email marketing techniques that work and those that don’t

Discover how to use email marketing as a list building process

Learn how to create an email marketing process and implement it in any business

Your Facilitator

Hello, my name is Kathy Ennis and I deliver practical and inspirational training and mentoring.

After a highly successful, 20-year career in the Information Industry I have been running my own business for 18 years; a company that utilises my expertise in business development, strategic planning, branding and online and offline engagement marketing.

I have designed and delivered training, mentoring and learning programmes to a wide variety of SMMEs and organisations across the UK and in Europe.

I am currently delivering a series of business growth and marketing workshops for Barking Enterprise Centre; I recently created a marketing training programme for the charity, Friends of the Elderly; and, after becoming one of only eight Facebook Certified #SheMeansBusiness Trainers in the UK, I worked across the UK with Enterprise Nation and Facebook to deliver training to 10,000 women in 2017, a project that has been extended and expanded into 2018.

Previous corporate clients include Enterprise Nation, Specsavers, McDonalds, PRIME, The Chartered Institute of Management Accountants, Sainsbury Management Fellows, Constant Contact, Our Social Times, John Laing and many others.

With me you will get training that is vibrant, participative, informative and fun delivered by a highly skilled, experienced and professional trainer and mentor.

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