Wed, 22 Jan

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LSBU

Stimulate Your Growth: Introducing New Products & Services

The session provides a rapid and practical introduction to developing new products and services whilst considering the impact.

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Stimulate Your Growth: Introducing New Products & Services

Time & Location

22 Jan 2020, 13:30 – 17:30

LSBU , 90 London Rd, Elephant and Castle, London SE1 6LN, UK

About The Event

 

Stimulate Your Growth: Introducing New Products & Services

The session provides a rapid and practical introduction to developing new products and services whilst considering the impact on the existing business and its growth.

• Generate ideas for new products and services

• Identify business goals and screen ideas to prioritise the ideas that are to be developed into new products and services. How to develop an idea screen for your growing business

• The dangers of developing too many ideas and danger of rejecting good ideas (links in part to idea screening)

• The part that market research can play and its limitations.

• The impact of new products and services on existing and future business

Facilitator: Andrew Reeve

Andrew Reeve has worked in marketing and sales. He has run his own consultancy business for some twenty years. He has provided business mentoring and consultancy services for many well-known companies, the public sector, and charities.

He has worked with many organisations on product and service development considering the impact of new products on their existing brands and business.

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