Tue, 10 Jul

|

Keyworth Centre Room K407

Writing Great Copy

You will learn techniques that can be applied to all of your marketing and communication, from websites and leaflets, to newsletters and e-mails.

Registration is Closed
See other events
Writing Great Copy

Time & Location

10 Jul 2018, 13:00 – 17:00

Keyworth Centre Room K407, Keyworth St, London SE1 6LN, UK

About The Event

A practical workshop that will provide you with everything you need to write clear and concise promotional material.

You will learn techniques that can be applied to all of your marketing and communication, from websites and leaflets, to newsletters and e-mails.

You will also be introduced to a number of “cheat” software applications that can help writers whatever their level of experience.

Our Programme:

• Clearly articulate your sales proposition

• A scientific approach to writing for your audience

• Common copywriting techniques

• Emotive and powerful lexis

• Attention grabbing headlines

• Software to analyse and edit convoluted copy

Prepared and Delivered by:

Richard Howarth is the Account Manager at LSBU’s Research, Enterprise & Innovation department. He leads the marketing across all of the department’s European projects. With a background in creative writing and communications, he is able to help you find creative and exciting ways to speak to your audience.

Share This Event